2017 is coming — What trends do you need to put on your watch list?
Before he shifted his career to helping brands manage and promote their programs, from start ups to billion-dollar enterprises, Pete Wiltjer started as a newspaper reporter covering local and state government in Indiana.
His experiences taught him the extreme power of communication. Throughout his career, he has carried these lessons with him, crafting a career as a marketing leader with a story to tell. As founder and president of PWMG, Wiltjer specializes in helping companies engage their prospects by communicating in a valuable way.
As he tells his clients, it's about rising above the noise. That's why he believes that the need for a powerful message and the ability to effectively communicate that message through a variety of channels is at the forefront of marketing and branding success today.
We asked Wiltjer to share some of insights on what to expect as we slide into 2017 and what you can set your sights on keeping an eye on:
What is top of mind for every marketer heading into 2017?
What three trends will help shape every marketing budget today?
How will marketers boost the play for customer engagement moving forward?
What is the most important trend that marketers should prepare for?
What is the key to identifying new customers?